ABOUT BABY SHOWER 101 - MEDIA
Press
Release - September 22, 2009
Baby Showers Showing No
Sign of Slowdown Despite Economy
Baby Shower 101 helps moms and baby
shower hosts plan memorable, celebrations
Los Angeles - September 22,
2009 - Baby Shower 101 (www.babyshower101.com) the web's top
website for baby shower games and planning information, today announced that
it continues to experience exponential traffic growth fueled by visitors
seeking help with planning a baby shower. While some baby shower budgets
may have been reduced this year, ladies are still planning wonderful
celebrations - and millions of visitors have found Baby Shower 101 to be a
valuable resource.
Baby Shower 101 is a
collection of ideas, articles and helpful tips for hosting a baby shower.
Information includes baby shower games, planning guides, themes, favors,
gifts, food and much more. The games section of the website is a perennial
visitor favorite as is a bulletin board on which visitors share ideas with
one another. With over 150 free baby shower games, including downloads and
descriptions of how to create and play them, www.babyshower101.com has the
largest selection on the web. New to the website this year are a Money
Savers page and a "Going Green" section that includes tips for hosting an eco-friend
ly baby shower including invitations, decorations,
gift ideas and baby
shower favors.
"Traffic to Babyshower101.com has just continued
to soar," said Michael Lasky, the owner of I-Volution Inc., which manages
Baby Shower 101 and other "life event" websites. "2008 was a fantastic year
in which our traffic increased 76% over 2007. So, we're proud to turn in a
solid first half of 2009, growing 41% over last year and on track to break 4
million visitors."
"The current economy has
actually heightened women's need for resources such as Baby Shower 101,"
Michael said. "If you are not worried about a budget, it's easy to spend a
lot hosting a shower; but, it's when your budget is limited that you need to
carefully plan everything - from how you send invitations and how you
decorate, to what favors you send guests home with and everything in
between."
Baby Shower 101 makes
memorable, economical and eco-friendly baby showers a reality.
About Baby Shower
101
Baby Shower 101 provides free information - including baby shower
games, gift ideas, themes, invitations, decorations, food, and more - to moms to
be, family members, and friends of the mom to be looking for practical baby
shower planning tips and information. For more information, visit
www.babyshower101.com
or I-Volution's new sites
www.babyboy101.com or
www.babygirl101.com.
Media Contact: Michael
Lasky
(818) 718-1104
Michael@ivolutioninc.com
Press Release - January 29, 2009
Baby Shower 101 Announces Record Traffic and Baby Shower Boom
Fueled by a Celebrity Baby Boom, Moms-to-Be are Taking Baby Showers to New Heights
Baby Shower 101, the top network for baby shower information, reports record traffic to www.babyshower101.com due to the dramatic increase in media attention to celebrity baby shower, online information gathering and shopping for baby shower supplies.
Los Angeles (PRWEB) January 29, 2009 -- While baby showers have been a tradition for hundreds of years, the market for baby shower gifts and the detail that goes into planning baby showers have increased dramatically, according to Baby Shower 101, the web's top website for baby shower tips and information.
Baby Shower 101, whose site is located at www.babyshower101.com, provides information on baby shower planning, including themes, decorations, invitations and food; has one of the web's most exhaustive lists of baby shower games; contains extensive information on gift ideas and party favors; and hosts a popular bulletining board for women to share ideas with one another.
Baby Shower 101 revealed another tremendous year of traffic to its website. 2008 traffic was 76% higher than in 2007, and the top ranked website's traffic has increased by over 2 million visitors in the last two years. Michael Lasky, the owner of I-Volution Inc. which manages Baby Shower 101 and a number of other "life event" websites, attributes the upward trend in baby showers, and consequently the website's traffic, to four key factors:
- Baby Showers Have Taken New Form - Years ago, baby showers were simple tea parties hosted at one of the mom to be's girlfriend's homes. "Today, even the simplest, on a tight budget shower is a planned, themed event," says Lasky. Showers range from private home get-togethers to restaurant-hosted showers, coed parties, spa weekends, and more. "Many moms to be and baby shower hosts want to throw the party everyone talks about" says Lasky. Budgets for most baby showers have increased substantially over past year's simple tea parties, he added. "It's like another wedding to some, and hosts may even go to the extent of hiring a party planner."
- Moms are Having More Babies - Noticed more strollers out and about? According to a recently issued report by the Council on Contemporary Families, moms are having more babies than at any time since 1961. What's interesting about women today is that their focus, in terms of the baby shower, is more on the baby than the mom. "In the past, it was considered poor etiquette for a woman to have a baby shower for a second child," explains Lasky. "But, women today are celebrating the new baby, so they're throwing more showers for baby number 2 and so on."
- Hollywood has Gone Baby Crazy - "We're all inundated with news of celebrity pregnancies, births and baby showers. You can't pickup an entertainment news magazine or even watch the evening news without hearing about someone's 'baby bump'," jokes Lasky. "But there's real data to support what's going on," he adds. A significant increase in the number of 3 and 4 child families has occurred among the super-rich, according to the Council on Contemporary Families report. "The general public is interested in celebrities' pregnancies and babies, as well as their high profile, over the top baby showers," says Lasky. It's not unusual for entertainment TV shows to have a camera at celebrity showers. "Everyday women are emulating their favorite celebrities and hosting quite extravagant and memorable baby showers for their guest of honor."
- Women, Especially Moms Do Their Research Online - Moms are heavy Internet users according to eMarketer's report Moms "Online:Browsing, Researching, Buying" and approximately two-thirds rely on the Internet for purchase decisions. Furthermore, studies by BSM Media, a mom-focused research company, and SheSpeaks found that 64% of moms asked others for advice and 87% women Internet users love to spread the word online about products they like. "Baby Shower 101 contains so much information moms and baby shower planners are looking for," Lasky said. "And, we have an active bulletin board that woman use to ask one another questions and share ideas.."
"Games are our most popular section of the website," says Lasky. Babyshower101.com contains over 130 games today. Games are followed by gift ideas, including clothing and bedding. "Even with as much information as Baby Shower 101 has, we receive tons of email with questions about buying baby shower supplies and questions specific to baby boys or baby girls. So, during the year we partnered with www.BabiesFirstChoice.com for gifts and supplies and launched www.BabyBoy101.com and www.BabyGirl101.com."
About Baby Shower 101
Baby Shower 101 provides free information - including gift ideas, games, themes, invitations, decorations, food, and more - to moms to be, family members, and friends of the mom to be looking for practical baby shower planning tips and information. For more information, visit http://www.babyshower101.com.
Contact:
Michael Lasky
(818) 718-1104
Press
Release - March 2nd. 2007
BabyShower101.com
Becomes Baby Shower Planners' Web Site of Choice
BabyShower101.com helps baby shower planers with free information on
baby shower games, gift ideas, planning tips and much more. Visitor
traffic to www.BabyShower101.com has soared over the last year, as the
site has helped thousands of hosts plan memorable baby showers for
expectant friends and family.
Northridge, California
(PRWEB) February 28, 2007 -- Offering information on everything from
baby shower games, gift ideas, planning tips and much more,
BabyShower101.com helps hosts plan memorable baby showers for expectant
friends and family.
Baby Shower
101(www.babyshower101.com) reports a surge in web site traffic
signifying an increased use of the Internet by women planning baby
showers. BabyShower101.com's visitors per month have increased more than
257% since February 2006. In that time, Baby Shower 101 has become one
of the most visited sites today focused on baby showers and a trusted
advisor to 5,000 visitors a day.
Baby Shower 101 visitors
are interested in obtaining information and advice on every imaginable
subject relating to baby showers including baby shower games, gift
ideas, planning tips, themes, decorations, food and drink recipes,
invitations, etiquette and more. Whatever their need or interest, Baby
Shower 101 is devoted to providing baby shower hosts with everything
they need to plan a memorable shower for their guest of honor.
"We are building a
community for 'parents to be' and their friends and family to find the
information they need. We provide lots of free information and bulletin
boards to ask questions and share information," states Michael Lasky,
president of Baby Shower 101. Lasky expects over 1.8 million visitors to
his site this year which continues to grow in visitors and content.
With approximately 4
million babies born in the United States every year (7.6 babies born
every minute) and U.S. Internet usage estimated at 207 million, it's no
wonder the web site located at
www.babyshower101.com has seen its popularity soar over the last
year.
Most women in their 20's
and 30's attend a few baby showers each year. For many years, women
hosting a baby shower learned how to host these events only by
co-hosting with others who had experience. Now, women have Baby Shower
101 to help them with everything they need to know to plan and host a
great baby shower.
About Baby Shower 101
Baby Shower 101 is the number one source for planning a baby shower.
Free baby shower information includes gift ideas, games, themes,
invitations, planning and food. We also feature a baby shower bulletin
board for visitors to share ideas with one another.
Media Contact: Michael Lasky, I-Volution,
Inc.
Contact 818-718-1104 or email
9420 Reseda Boulevard, Suite 510
Northridge, CA 91324
Baby Shower 101 - Site Map |
